I realise that this light is just a big-ass compact fluoro but we're not all in the US so for some of us that light just ain't an option. Trust me I'd be first in line for one of those babies if they were available here
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In the UK compact fluoro bulbs are less than 1/2 the price you pay in the states whereas ordinary fluoros are about twice the price...so for anyone over here on a tight budget or wanting supplemental lighting they're a very good option.
You can also get them in cool and warm so they can be used for veg and flowering.
elzz - what W are those 1500 lumen compacts?
cheers